This week, we provided an exhibition service for Teradata, a global leader in data warehousing, business intelligence and CRM management. The brief was to provide a spectacle at a networking event at the Park Plaza Hotel, Westminster for delegates and fellow companies.
We supplied two molecular mixologists, a custom branded mobile bar unit, and enough sorbets in branded cups for everybody. Using dry ice, we turned two cocktails into instant sorbets, providing a great element of theatre.
“Teradata was a sponsor at one of the technology industry’s largest events – The Gartner Business Intelligence Summit. This is a two day conference, which included a two hour entertainment and networking event for attendees. Teradata hired two charismatic molecular mixologists from TheBartender to ramp up the hustle and bustle at their stand. They used dry ice to create two alcoholic sorbets – Passion Fruit Daiquiri and Garden of Eden, needless to say, both went down a treat and the mystical effect of the dry ice attracted a lot of the conference attendees – I feel this gave our stand an edge compared to others who had the usual cocktail bars… As part of our package, TheBartender provided Teradata with a branded LED mobile bar and cups to encourage brand awareness.”
– Sabina Lallian, Marketing & PR Manager @ Teradata
If you’re looking for a way to stand out from the crowd at your next exhibition, networking event or pop-up stall, give us a call on 01179 415 825
15 March 2015